Lisa Gu

Founder, Reimagen

Lisa Gu is the founder of Reimagen, an LA-based AI-native video production studio. She works with film directors, television studios, agencies, and brands to produce GenAI video and VFX projects, while building agent-orchestrated production pipelines. Lisa specializes in snappy, story-led narratives with character and momentum. With more than a decade across ad tech, agency strategy, and consumer brands, she brings a commercial and systems-minded lens to creative work. Her studio combines narrative development, visual direction, GenAI tools, and agentic systems that defeat traditional production constraints and greenlight the big idea. Earlier in her career, she worked on campaigns for brands including Fenty, Rhode, The Ordinary, Victoria Beckham Beauty, and Kendra Scott.